
Core Content Messaging
People buy into YOU - your voice, your values, your perspective. Your ability to speak comfortably and write consistently about your brand is directly affected by how clear your content messaging is to you.
Whether you are a new business owner or need to refresh or rebrand your core content messaging, potential clients want to know what’s different about you, what you do, and how you do it, unlike anyone else.
If you love what you do but your knees start to shake when you have to write or speak about it, or you:
Have writer’s block
Struggle to close sales
Hate sending people to your website
Avoid posting regularly on social media
Are not aligning with the clients you envisioned
Keep repurposing the same content rather than writing new, refreshing content
Having clear and compelling content messaging is everything.
Boost your business growth with a clear, confident, and consistent content messaging framework.
It’s not you, it’s your messaging.
Authentic content messaging combined with engaging content and strategic storytelling results in content people can’t help but read all the way through.
When you align your messaging with your mission, it converts the type of clients you want to work with. You’re able to get more of the right clients, do your best work for them, exceed their expectations, and make more money.
The TAS Core Content Messaging Package Includes:
The TAS Deep Discovery Questionnaire
A one-hour messaging development session
Basic conversational elevator pitch
Unique Value Proposition
Core values and how you will use them to service your clients
A language bank of keywords and phrases you can use when writing and speaking about your brand
Investment: $797.00
*Add a website audit for an additional $269!
I hired Beth to do Foundational Brand Messaging with my client. I often work with new business owners, and the messaging piece IS important, even in the early days. The business owner needs to have clarity around who they serve, how they serve them, and need to be able to talk about it in an off-the-cuff manner as they start networking and talking to people. Working through the questionnaire was invaluable and helped my client further refine their thoughts. The pitch that Beth provided was spot-on, and we’ve used the words and phrases from the language bank in a variety of marketing pieces and operational documents, and it will set her up for the website work and future marketing. This is a fabulous offer, whether you are an established business owner or just getting started.
— Kathleen Lawson, Kathleen Lawson Consulting